The spawns of the creative domains of literature, the visual arts, the performing arts, and architecture add the essential humanistic element to our lives. Together, these cultural products, command a universal presence, while the structures that are responsible for their creation and dissemination showcase incredible complexity. I believe there is both a high need and ample opportunity to use data-driven methodologies and analytical models in conjunction with boundary-spanning management theories to optimise these markets.

Working Papers

Come Together, Right Now: An Empirical Study of Collaborations in the Music Industry

with
Victor Martínez de Albéniz
(Major Revision at Management Science)

Abstract

Artist collaborations in music have been on the rise, which tend to produce commercially and critically successful songs. We seek to uncover the effect of these collaborative projects on their career trajectories, and identify the factors that lift an artist's profile in the short and in the long term. We develop a theory of collaboration based on the transfer of capital between the collaborating artists which facilitates spillovers across time. To validate the theory, we use weekly radio plays of individual songs, across 25 European countries, between the years 2011 to 2018, together with a multi-attribute Spotify dataset of songs, and Hofstede's cultural dimensions...

Play It Again, Sam?
The Impact of Innovation on Success in the Music Industry


with
Victor Martínez de Albéniz
(Reject and Resubmit at Management Science)
Winner of YinzOR 2021 Video Talk Competition at Carnegie Mellon University

Abstract

Newly released music by a certain artist is never assessed in isolation by the audiences, who tend to compare it with the previous musical catalogue of the corresponding artist. Through a repeated interaction with the artist’s music, the audiences build their own expectations about the future releases which affect the overall market reception. In this paper, we provide a general framework that incorporates the dynamics of these references towards addressing the classical dilemma of incremental versus radical innovation. We develop a theory rooted in classical behavioral economics of reference-building, and consider preference...

Riding the Gravy 'Trend'? Bandwagon Effect Vs. Conspicuous Adoption of Music in User-Generated Content
with
Xabier Barriola
(Major Revision at M&SOM)
1st Prize in INFORMS 2020 RMP Data-Driven Research Challenge
***
1st Prize in 2021 INFORMS Social Media Analytics Section's Student Paper Competition

Abstract

User-Generated Content on platforms like NetEase and TikTok serve as both means of entertainment and promotion vehicles for the music and the artists featured in them. In this paper, we study the music adoption preferences of NetEase users who actively engage in this content-making process as the function of their click-through activity while they browse the two-sided platform, and their standing in the social hierarchy that organically emerges in the platform's network structure. We develop a theory grounded in the propensity of the users
to either showcase bandwagon e ect by conforming to the crowd opinion or to conspicuously deviate from...

Work in Progress

Modelling Sequential Choices with an Application to Museum Layouts

with
Ali Aouad
Victor Martínez de Albéniz

Coming Soon

Keep It or Skip It?
An Empirical Study of Sequential Music Consumption with Reference Effects


with
Noah Askin
Khwan Kim

Coming Soon